Lip Product Week Day Seven: Gerard Cosmetics Hydro Matte Liquid Lipstick Review

Welcome back to the Final Day of Lip Product Week. For the last post of the week I wanted to try a brand that I'd never tried before that was a little bit more out there. And of course with Gerard Cosmetics being an American Brand it seemed like the perfect brand to try.

I managed to get my hands on their Hydro Matte Liquid Lipstick via Beauty Bay as was very impressed with both pricing and shipping. I chose the shade Immortal which looks like a bright red but is in fact a deeper more brick toned red. This is another of those reds that would look fantastic in a vintage make up look and really pops beautifully on girls of a fairer skintone. As it's a deeper red tone it's also perfect to wear all year round instead of just looking better during certain seasons.

This comes with your standard doe foot applicator which is neither too firm or too flexible. It deposits just enough product on the lips so you're not left with streaky patches or uneven areas. The only problem with the applicator is that you seem to get more along the wand itself than on the actual applicator. This means that a lot of product is going to waste and whilst budget friendly would end up costing more to keep replacing it.

This dries down fairly quickly on the lips and once it's dry then it doesn't budge. However because it's so stay put you can feel it on the lips and it does have the tendency to dry lips out. A bit of lip balm bopped gently in the centre of the lips should make this more comfortable to wear but even then this isn't the best lip product for wearing for long periods of time. If your lips are really dry or in a bad condition when this is first applied then it can flake and peel in patches leaving it looking uneven and streaky. When it comes to reapplication of this product it's best to wipe away as much as possible from what's left and then going in with a fresh coat. It will not only make the colour look fresher it'll also stop it from cracking or peeling from the lips when it dries down. A bio phase eye make up or lip product remover will remove this without leaving lips feeling sore or scrubbed at.

So that's it for Lip Product Week. I hope you all enjoyed it and hopefully it'll be back next year. However keep your eyes peeled the rest of this month as I've dedicated as many posts as possible to lip products. Feel free to leave me product recommendations or your thoughts on lip product week in the comments, I'd love to hear what you think.